Partners & Licensees


For the third year in a row, Pantone has partnered with Adobe Stock to offer a handpicked Color of the Year collection of imagery to inspire creators and bring color to life. Ultimate Gray + Illuminating, Pantone’s choice for 2021, encapsulate deeper feelings of thoughtfulness with the promise of new opportunities. With millions of visual assets, from still photography and design templates to fresh 3D and motion graphics, Adobe Stock is an endless resource for creatives seeking visual inspiration and essential design components.

Dive In: Adobe Stock


Brazilian sustainable sneaker brand, CARIUMA, is proud to be named Pantone's official footwear partner for their 2021 Colors of the Year with limited-edition designs of their OCA Low sneaker. The OCA Low is 100% vegan and handcrafted with GOTS-certified organic cotton canvas. Plus, each pair boasts a recycled rubber outsole and plant-based memory-foam insoles for total comfort.

The Pantone 2021 shades? The first – an understated, reliable gray as strong, grounded and transformative as the earth's clay – and the second – a loud, neon yellow pop of sunshine that turns your mouth into a spontaneous smile. The colors are a direct response to the current state of the world, and acknowledge a deep need for every voice to be seen and heard.

CARIUMA personifies this celebration of inclusion and diversity. In embracing seemingly dissimilar, yet complementary palettes, we amplify the idea that our differences act synchronistically and elevate one other. This is about inclusion. This is a union of strength and positivity. These colors are a celebration of the human spirit.

Learn more: cariuma.com


Copenhagen Design, known for their classic Pantone Living collection that invokes the iconic Pantone Chip design, is bringing the Pantone Color of the Year to life for designers and color-lovers alike. For use at home, in the office or on the go, the collection offers the classic mug and keychain in PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, enabling anyone to experience the joy of color every day.

Learn more: copenhagen.design.com


Floor & Decor is the leading specialty retailer of hard surface flooring, offering the largest in-stock selection of tile, wood and stone at everyday low prices. Floor & Decor is proud to partner with Pantone to inspire design and style with the Colors of the Year 2021. Offering Ultimate Gray materials that stand the test of time, with durability and polish, build the foundation for your project at Floor & Decor and make way for Illuminating accents.
Learn more: flooranddecor.com


Introducing the Lokai + Pantone bracelet, in celebration of the Pantone Color of the Year 2021: Pantone 17-5401 Ultimate Gray and Pantone 13-4607 Illuminating. A marriage of color conveying a message of strength and hopefulness, this pairing brings us back to balance by emboldening the spirit and highlighting our need to be seen, recognized, valued, and to have our voices heard.

Because the Pantone brand inspires creativity and curiosity in the arts, $1 of each Lokai + Pantone bracelet sold will help fund fine arts education for children in underserved communities.

Learn more: lokai.com


Love Your Melon is an apparel brand dedicated to giving a hat to every child battling cancer and supporting the fight against pediatric cancer. Fifty percent (50%) of net profit from the sale of all Love Your Melon products is given to nonprofit organizations around the world that lead the fight against pediatric cancer through research, therapeutic experiences, and family support.

Learn more: loveyourmelon.com


TIPTOE is on a mission to make sustainable furniture that is altogether well-designed, well-made and built-to-last. The brand was founded in Paris in 2015 with the ambition to address sustainability at each step of the furniture value chain.

PANTONE, the global authority of color, and TIPTOE, the next generation of furniture making, are partnering to celebrate the iconic Color of the Year 2021. The TIPTOE table legs allow you to create unique pieces of furniture using a wide range of surfaces, either new or pre-owned.

Learn more: tiptoe.fr/en


VDL: "Vivid Desires come to Life"

Cosmetics for the dreamers and achievers, VDL is the brand created for the modern, fearless woman. Born in Seoul, Korea, VDL cosmetics perfectly blend high-tech makeup innovation with a global sense of style.

VDL and Pantone are partnering again to introduce the new VDL + Pantone 2021 Color of Year collection: “Ultimate Grey and Illuminating”. This exclusive collection is designed for the woman who lives her life with strength and optimism, confident in her choices and joyful in her attitude

Learn more: vdlcosmetics.com