{"product_id":"viewpoint-colour-issue-19-football","title":"VIEWPOINT COLOUR Issue 19 - FOOTBALL","description":"\u003ch1 style=\"text-align: center;\"\u003eThe Dual Nature of Colour in its Purest Form or Harnessing the Power of Colour to Create a Shared Experience\u003c\/h1\u003e\n\u003cp\u003eIn football, colour is never incidental. It is foundational. Colours deﬁne teams, but they also deﬁne emotion. They create belonging, but also opposition. Football oﬀers a rare clarity in how visual identity systems are constructed, maintained, and evolved over time, demonstrating that when colour is embedded within systems of meaning, ritual, and community, it transcends aesthetics, carrying culture, memory, and identity across time and scale.\u003c\/p\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSoftcover seasonal colour futures book highlighting critical colour direction across design.\u003c\/li\u003e\n\u003cli\u003eDetachable printed colour cards for each of the 6 featured trend themes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eColours\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGlobal perspective highlights critical colour happenings across all areas of design.\u003c\/li\u003e\n\u003cli\u003eFootball: Context + (6) directional trend themes including key colour influences inspired by conversations with artists and creatives whose practices orbit football, culture, identity, and form\u003c\/li\u003e\n\u003cli\u003eSeasonal colour overview for Autumn \/ Winter 2027 \/ 2028 showcasing colour application and harmonies.\u003c\/li\u003e\n\u003cli\u003eEssential seasonal colour messages showcasing topline trend drivers and material, finish and product application for each of the (6) key colour statements.\u003c\/li\u003e\n\u003cli\u003eThe relationship between colour and a brand’s visual identity\u003c\/li\u003e\n\u003cli\u003eAn in-depth look into the deep-rooted relationship between colour and sport.\u003c\/li\u003e\n\u003cli\u003eCity Colourscapes: the exploration of global cities through the lens of colour.\u003c\/li\u003e\n\u003cli\u003eAll colour information displayed using the PANTONE FASHION, HOME + INTERIORS colour language.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pantone","offers":[{"title":"Default Title","offer_id":48735907545242,"sku":"VIEWPOINT-19","price":159.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/4392\/3610\/files\/eff5c2dc-93fa-4e29-aae4-1c174ba78549.webp?v=1783995274","url":"https:\/\/pantone.net.au\/products\/viewpoint-colour-issue-19-football","provider":"Pantone","version":"1.0","type":"link"}